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Blueworld


Overview

Meet People. Make Friends.

Blueworld.co.za is South Africa's leading and most vibrant local online social community, creating the perfect platform for advertisers to target the student/socialising/youth of South Africa - the leaders of the future. The website is an established, trendy social networking destination to make friends and stay in touch with cool entertainment info and user-generated content.

Blueworld users create customised profiles from which they can interact and express themselves with a wide range of tools like blogs, video sharing, photo uploading, tagging, creating groups and chat. They can also keep track of community and friend activities through the activity feed and check out photos from the hottest events around the country taken by Blueworld's national network of photographers. Registration is free, quick and easy. Once registered, members can enjoy the many benefits of becoming part of the Blueworld community.

Web: www.blueworld.co.za
Mobi: m.blueworld.co.za
Twitter: twitter.com/Blueworld

Advertising Properties


Domestic

Unique Users - Monthly
126,145
Unique Users - Daily Avg.
5,537
Page Impressions - Monthly
2,016,737



International

Unique Users - Monthly
169,129
Unique Users - Daily Avg.
7,208
Page Impressions - Monthly
2,443,622



Newsletters

Editorial Newsletter Subscriptions
N/A

Promo-mailer Subscriptions
65,559



Traffic Statistics as measured by Nielsen-online Market Intelligence (MI) for August 2010 Domestic Audience.


Monthly Household Income Before Tax

Up to R5 999
13%

R6 000 - R8 999
10%

R9 000 - R11 999
6%

R12 000 - R15 999
6%

R16 000 - R19 999
3%

R20 000 - R24 999
5%

R25 000 - R29 999
2%

R30 000 - R39 999
4%

R40 000 - R49 999
12%

R50 000+
18%

Prefer not to say
19%



Gender

Male
61%

Female
39%



Age

Under 19
2%

20 - 24
28%

25 - 34
19%

34 - 44
13%

45 - 49
13%

50 - 54
9%

55 - 64
4%

65+
8%