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Heat


Overview

Celebrity News

Having catered to celebrity-obsessed fans in the form of a weekly magazine for years, heat now meets its readers' daily need for breaking celebrity news at its interactive website, heat.co.za and the WAP site, m.heat.co.za. While celebrity gossip lures the heat reader to heat.co.za, the site's exciting range of insider blogs, addictive games, cool videos, polls and competitions keep them coming back, several times a day.

Web: www.heat.co.za
Mobi: m.heat.co.za
Twitter: twitter.com/heatSouthAfrica

Advertising Properties


Domestic

Unique Users - Monthly
24,923
Unique Users - Daily Avg.
1,340
Page Impressions - Monthly
175,348



International

Unique Users - Monthly
39,218
Unique Users - Daily Avg.
1,918
Page Impressions - Monthly
218,558



Traffic Statistics as measured by Nielsen-online Market Intelligence (MI) for August 2010 Domestic Audience.


Monthly Household Income Before Tax

Up to R5 999
9%

R6 000 - R8 999
5%

R9 000 - R11 999
4%

R12 000 - R15 999
5%

R16 000 - R19 999
7%

R20 000 - R24 999
11%

R25 000 - R29 999
10%

R30 000 - R39 999
11%

R40 000 - R49 999
7%

R50 000+
14%

Prefer not to say
15%



Gender

Male
31%

Female
69%



Age

Under 19
2%

20 - 24
17%

25 - 34
41%

34 - 44
24%

45 - 49
5%

50 - 54
5%

55 - 64
5%

65+
1%