To stay ahead in the dynamic, constantly evolving online environment, advertisers need accessible, accurate information on new trends, products and services as they surface globally and in SA together with meaningful insight on audience uptake and usage of these offerings.
Recognising this, The SpaceStation is committed to sourcing and providing objective, up-to-date statistics and other information relevant to our market and audiences that will ensure that our clients stay ahead of the game in the digital arena.
If there are any specific topics and articles that you would like more information on, please email info@spacemail.co.za and we will make every effort to source and publish these articles for the benefit of our readers.
Research Articles
6/9/2010
#Vuvuzela trends on Twitter
Tweeters in South Africa and across the world came to the party in style, causing the phrase "vuvuzela" to trend on the world-famous social networking and microblogging service (Source: memeburn.com)
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6/1/2010
Addressing obstacles to increased online ad spend
Although many advertisers shifted spend to digital during the recession, agencies say TV still dominates client priorities (Source: eMarketer.com)
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5/24/2010
Brands Rule for Female Social Followers
Coupons and friend recommendations are major purchase drivers (Source: eMarketer.com)
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5/17/2010
YouTube South Africa Launches
YouTube, announced on Monday the launch of their South African version and domain, youtube.co.za (Source: memeburn.com)
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5/17/2010
Double-digit bounce back for online adspend
10.8% growth in 2010 US Internet ad spending (Source: eMarketer.com)
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2/15/2010
24.com mobile applications
Another update from Ronald Bach on the mobile applications the 24.com team have been working on.
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2/15/2010
Mobile World Congress 2010
Stefano Sessa reports from his visit to MWC2010 in Barcelona
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