• Die Son is South Africa’s number 1 Afrikaans daily tabloid.

    Local working class readers, especially in the Western Cape, turn to the Son website every day for the latest news, gossip and sensation affecting their lives. The site has a high number of mobile users checking the news on the go and while commuting. For most, this is their trusty daily and only news read.

    Offering advertisers mass reach and a highly engaged audience, Die Son followers are loyal and eagerly anticipate their latest instalment of the news and sports.

    Die Son delivers on its promise – “Die Son sien alles.”

    Website: www.son.co.za
    Mobile Adaptive: son.co.za
    Twitter: twitter.com/sonkoerant
    Facebook: facebook.com/SonKoerant

    Die Son

    Demographics

    • Male

      35%
    • Female

      65%
    • Up to R5 999

      27%
    • R6 000 - R11 999

      15%
    • R12 000 - R19 999

      12%
    • R20 000 - R29 999

      8%
    • R30 000 - R49 999

      6%
    • R50 000 - R69 999

      2%
    • R70 000 +

      2%
    • Under 19

      3%
    • 20 - 24

      14%
    • 25 - 34

      25%
    • 35 - 49

      34%
    • 50 - 64

      20%
    • 65+

      4%
  • Advertising Products

    • Die Son

    Rates & Sizes

    Name Size CPM
    Leaderboard 728 x 90 pixels R290
    Half Page ad 300 x 600 pixels R375
    Medium Rectangle 300 x 250 pixels R320
    600 x 300 600 x 300 pixels R450

    Statistics

    Monthly Unique Browsers 61,632
    Monthly Page Views 1,850,489
    Monthly Unique Browsers 68,663
    Monthly Page Views 1,989,968
    Monthly Unique Browsers 447,620
    Monthly Page Views 4,271,491
    Contact us Download rate card PDF Download page as PDF

    Demographics and Statistics Source: Effective Measure.

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