Women24, South Africa’s biggest website for women, has been reinvented. The new platform is known as W24 and has a boldly female, younger, fresher focus with both a local and international take on content.

W24 covers everything from local to international trends, fashion, beauty, careers, money, work-life balance, mind and body, DIY, local weddings and home décor to relationship advice, soapies, horoscopes and wellness.

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Mobile

App

Desktop

Brand Footprint

1,306,104

App

UB’s: 308,413

PV’s: 1,656,514


Mobile

UB’s: 665,681

PV’s: 1,417,955


Desktop

UB’s: 224,607

PV’s: 734,017


Email

Newsletters: 14,447

Promomailers: 10,856



Facebook

41,464


Twitter

32,735


Instagram

7,302


Pinterest

599

Demographics

Gender

0%


0%

 

Monthly Household Income

Up to R5 999
19%
R6 000 - R11 999
10%
R12 000 - R19 999
11%
R20 000 - R29 999
10%
R30 000 - R49 999
11%
R50 000 - R69 999
6%
R70 000 +
8%

Age

under 19
7%
20 - 24
16%
25 - 34
27%
35 - 49
30%
50 - 64
14%
65+
6%

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