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    • Top South African websites – January 2017

      South Africa’s 1 million website club

      Effective Measure has released its website traffic statistics for January 2017, which show there were 28 South African websites which exceeded 1 million unique browsers last month.

      Effective Measure is the official traffic measurement partner of the IAB South Africa and provides accurate traffic and demographics statistics for SA’s top websites.

      According to the stats, News24 is the largest website in South Africa – with 6.3 million local browsers.

      Gumtree was ranked second with 5.6 million South African browsers, followed by TimesLive with 3.6 million.

      Only IAB-affiliated websites running Effective Measure’s tracking code are included in the ranking.

      A comprehensive look at South Africa’s websites and their visitor numbers is available here: South African Internet Map

      Biggest South African Websites
      Rank Website Unique Browsers Page Views
      1 news24.com 6 275 813 72 146 373
      2 gumtree.co.za 5 607 725 165 108 316
      3 timeslive.co.za 3 574 260 20 368 940
      4 iol.co.za 2 847 495 24 342 041
      5 msn.com 2 280 199 42 328 649
      6 ewn.co.za 1 945 096 11 677 250
      7 sowetanlive.co.za 1 754 869 13 977 961
      8 Careers24.com 1 633 088 26 575 678
      9 enca.com 1 603 102 5 196 386
      10 mybroadband.co.za 1 561 145 6 150 818
      11 sport24.co.za 1 533 050 11 072 330
      12 autotrader.co.za 1 522 518 72 147 669
      13 Cars.co.za 1 504 211 53 717 336
      14 dstv.com 1 443 219 10 101 523
      15 Daily Mail – ROS 1 384 945 10 637 378
      16 channel24.co.za 1 331 236 5 121 980
      17 pnet.co.za 1 324 772 26 519 538
      18 Huisgenoot 1 316 999 7 544 601
      19 soccerladuma.co.za 1 271 971 34 232 263
      20 fin24.com 1 263 294 5 045 371
      21 BBC Sites 1 262 560 11 433 684
      22 maroelamedia.co.za 1 259 856 11 117 069
      23 citizen.co.za 1 194 132 4 669 355
      24 dailysun.co.za 1 169 552 14 664 350
      25 netwerk24.com 1 155 139 8 143 632
      26 Health24.com 1 031 210 2 202 151
      27 huffingtonpost.co.za 1 004 214 3 123 019
      28 BusinessTech.co.za 1 001 535 2 312 006

      Top online publishers in South Africa

      Effective Measure also tracks online publishers, showing the total reach of a publisher’s websites.

      The table below shows the top online publishers in South Africa, ranked according to local readership.

      Biggest South African Online Publishers
      Online Publisher Unique Browsers Page Views
      24.com 16 074 574 372 632 267
      Times Media LIVE 5 701 921 44 636 049
      Gumtree 5 598 259 164 941 454
      Caxton Digital 4 428 052 24 430 718
      Kagiso Media Limited 4 086 274 81 911 105
      Independent Online 3 275 533 27 582 943
      365 Digital Media 2 515 317 14 368 425
      DStv Digital Media 2 418 270 27 330 730
      MyBroadband 2 343 047 8 578 914
      Sabido 1 884 876 11 289 805
      Auto Trader 1 619 533 86 309 864
      Cars.co.za 1 502 023 53 680 398
      Mail Online (Daily Mail) 1 384 945 10 637 378
      PNet 1 326 812 26 503 045
      Soccer-Laduma 1 273 390 34 627 335
      BBC Sites 1 262 574 11 433 710
      Maroela Media 1 259 188 11 112 069
      Mail & Guardian Online 1 007 213 3 196 355

      Article taken from MyBroadband

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