Helena BI editor

Helena Wasserman appointed editor of Business Insider South Africa

Business Insider SA new editor

Media24 has announced the appointment of Helena Wasserman as the inaugural editor of Business Insider South Africa. Helena is a seasoned financial journalist and editor with more than 20 years’ experience on some of the country’s leading business titles, including Finweek, Fin24 and Sake24.

Business Insider, the innovative digital news brand of the global business community, and Media24 announced the launch of Business Insider South Africa in December 2017.

“Helena is the perfect person to launch this exciting new title in our business portfolio,” said Andreij Horn, CEO of 24.com. “She has the gravitas, flair and business acumen to launch the local version of this hugely successful international business brand in a society hungry for stories of business innovation, inspiration and prosperity.”

Said Wasserman, “As an avid reader of Business Insider for many years, I’m honoured to be involved in its launch in South Africa. Our team is looking forward to showcase the most exciting new developments in SA business and finance. Our aim is to empower the country’s next generation of executives with all the information they need, minus the boring bits.”

Phillip de Wet has been appointed as associated editor. De Wet, currently associate editor of Mail & Guardian, is an award-winning journalist known for his sharp analysis of current affairs.

Wasserman and De Wet will lead a strong team of journalists who will cover business innovation, technology, executive lifestyle and the personalities behind South Africa’s great companies and brands for a tech-savvy generation. Business Insider South Africa launches in February.

About Business Insider

Business Insider Inc. is publisher of Business Insider, Markets Insider, INSIDER, and 14 international editions of Business Insider. Launched in 2007, Business Insider is the largest business news site in the US and one of the fastest-growing news brands in the world. Collectively, the Business Insider network of sites reaches over 120 million unique monthly visitors across all platforms, per Google Analytics. The company pioneered a digital-native approach to business news that is social and mobile at its core and which is aimed at the next generation of business leaders. Business Insider Inc. also offers a subscription research service, Business Insider Intelligence (BII) that provides in-depth insight, data and analysis of digital topics, including mobile, social, “Internet of Things” and fintech. The company each year hosts one of the industry’s most influential technology conferences, IGNITION. Business Insider Inc. is a subsidiary of Axel Springer SE.

About Media24 and 24.com

Media24 is a leading media company in Africa with interests in digital media, newspapers, magazines, printing, distribution, book publishing, job classifieds and ecommerce. Media24’s digital media division, 24.com, is a leading African network of popular digital publishing brands and online services across internet, mobile and applications. 24.com is dedicated to creating and sustaining uniquely African online and mobile communities. As South Africa’s largest digital publishing house, the network welcomes over 16 million local unique browsers monthly. Media24 is part of Naspers, a multinational group of media and ecommerce platforms.

First posted on Media24

Share this Post