Business Insider South Africa, launched 23rd February 2018, is the local version of Business Insider (BI), the fastest-growing business news site on the globe.

Business Insider SA, will focus specifically on tech, finance, markets, strategy and executive life that will contain lifestyle content for the younger market with Helena Wasserman as the inaugural editor of Business Insider South Africa.

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Brand Footprint

2 160 079


Mobile

UB’s: 1 828 649

PV’s: 8 866 211


Desktop

UB’s: 331 430

PV’s: 1 218 972


Email

Newsletters: 24 002


Facebook

58 640


Twitter

46 947


Instagram

4 450

Demographics

Gender

0%

0%

Monthly Household Income

R1 - R2 999
5%
R3 000 - R5 999
5%
R6 000 - R11 999
6%
R12 000 - R19 999
7%
R20 000 - R29 999
6%
R30 000 - R49 999
7%
R50 000 +
9%

Age

under 19
5%
20 - 24
19%
25 - 34
23%
35 - 49
26%
50 - 59
60+
10%

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