Business Insider South Africa, launched 23rd February 2018, is the local version of Business Insider (BI), the fastest-growing business news site on the globe.

Business Insider SA, will focus specifically on tech, finance, markets, strategy and executive life that will contain lifestyle content for the younger market with Helena Wasserman as the inaugural editor of Business Insider South Africa.

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Brand Footprint

2 927 199


Mobile

UB’s: 2 523 545

PV’s: 14 595 410


Desktop

UB’s: 403 654

PV’s: 1 614 567


Email

Newsletters: 23 418


Facebook

56 225


Twitter

44 729


Instagram

3 794

Demographics

Gender

0%

0%

Monthly Household Income

R1 - R2 999
8%
R3 000 - R5 999
6%
R6 000 - R11 999
7%
R12 000 - R19 999
9%
R20 000 - R29 999
8%
R30 000 - R49 999
8%
R50 000 +
10%

Age

under 19
3%
20 - 24
18%
25 - 34
23%
35 - 49
28%
50 - 59
60+
9%

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