Die Son is South Africa’s number 1 Afrikaans daily tabloid.

Local working class readers, especially in the Western Cape, turn to the Son website every day for the latest news, gossip and sensation affecting their lives. The site has a high number of mobile users checking the news on the go and while commuting. For most, this is their trusty daily and only news read.

Offering advertisers mass reach and a highly engaged audience, Die Son followers are loyal and eagerly anticipate their latest instalment of the news and sports.

Banner Ads

Mobile

Desktop

Tablet

Brand Footprint

172 480


Mobile

UB’s: 128 197

PV’s: 1 479 629


Desktop

UB’s: 44 283

PV’s: 1 437 001


Facebook

300 693


Twitter

11 438


Instagram

11 979

Demographics

Gender

0%

0%

Monthly Household Income

R1 - R2 999
10%
R3 000 - R5 999
11%
R6 000 - R11 999
18%
R12 000 - R19 999
14%
R20 000 - R29 999
9%
R30 000 - R49 999
7%
R50 000 +
5%

Age

under 19
7%
20 - 24
10%
25 - 34
24%
35 - 49
37%
50 - 64
18%
65+
4%

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