Die Son is South Africa’s number 1 Afrikaans daily tabloid.

Local working class readers, especially in the Western Cape, turn to the Son website every day for the latest news, gossip and sensation affecting their lives. The site has a high number of mobile users checking the news on the go and while commuting. For most, this is their trusty daily and only news read.

Offering advertisers mass reach and a highly engaged audience, Die Son followers are loyal and eagerly anticipate their latest instalment of the news and sports.

Banner Ads

Mobile

Desktop

Tablet

Brand Footprint

365 929


Mobile

UB’s: 330 085

PV’s: 2 113 125


Desktop

UB’s: 35 844

PV’s: 1 246 368


Facebook

345 849


Twitter

12 336


Instagram

15 862

Demographics

Gender

0%

0%

Monthly Household Income

R1 - R2 999
8%
R3 000 - R5 999
13%
R6 000 - R11 999
21%
R12 000 - R19 999
13%
R20 000 - R29 999
9%
R30 000 - R49 999
13%
R50 000 +
5%

Age

under 19
5%
20 - 24
13%
25 - 34
24%
35 - 49
20%
50 - 59
20%
60+
6%

Our Brands