Women24, South Africa’s biggest website for women, has been reinvented. The new platform is known as W24 and has a boldly female, younger, fresher focus with both a local and international take on content.

W24 covers everything from local to international trends, fashion, beauty, careers, money, work-life balance, mind and body, DIY, local weddings and home décor to relationship advice, soapies, horoscopes and wellness.

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Mobile

App

Desktop

Brand Footprint

895,899

App

UB’s: 226,685

PV’s: 1,198,226


Mobile

UB’s: 379,733

PV’s: 791,244


Desktop

UB’s: 134,611

PV’s: 449,605


Email

Newsletters: 37,298

Promomailers: 11,819


Facebook

43,068


Twitter

54,550


Instagram

7,541


Pinterest

594

Demographics

Gender

0%

0%

Monthly Household Income

R1 - R2 999
11%
R3 000 - R5 999
11%
R6 000 - R11 999
10%
R12 000 - R19 999
10%
R20 000 - R29 999
9%
R30 000 - R49 999
10%
R50 000 +
12%

Age

under 19
6%
20 - 24
17%
25 - 34
31%
35 - 49
28%
50 - 64
12%
65+
5%

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