Digital Campaign Manager

Main purpose of the job The Digital Campaign Manager serves as an internal media expert for The SpaceStation and is responsible for collaborating with internal and external partners to deliver best-in-class execution of media plans. Job Outputs Skills and competencies This person needs to demonstrate strong communication and collaboration skills, analytical capabilities, and the ability to be agile to optimize …

UK consumers support online ads

17 May 2012 Consumers in the UK are mostly supportive of online advertising, with a majority recognising its importance to supporting free websites and content. The IAB, the trade body, ValueClick, the advertising company, and Kantar Media, the research firm, polled 2,000 people, 61% of which agreed a lot of digital material would “disappear” without ads. A further 52% were …