News24 introduces Beautiful News

News24 is publishing a piece of Beautiful News every day: a film, photograph or article that portrays positive stories about South Africa and its people. A new story will go live every day at 16:14, which is the exact time that former president Nelson Mandela was released from Victor Verster prison on 11 February 1990.  Adrian Steirn, the founder of …

The Huffington Post SA will deliver quality digital journalism to South Africans

The Huffington Post will launch its 17th edition in South Africa in November in partnership with South African media company, Media24. Andreij Horn, the general manager of 24.com, the digital news website that will complement The Huffington Post South Africa, told the World Editors Forum that this venture is not just good for business, it’s good for Africa.  With a focus on …

SOUTH AFRICAN ONLINE VISITOR DATA: JUNE 2016

The Monthly Measurement with IABSA for June 2016 is now out. The latest Effective Measure statistics show who South Africa’s Internet users are, and how they get online. The IAB SA and Effective Measure online visitor statistics for June 2016 shows 38 million unique web browsers and 28 million unique mobile browsers. Mobile visits accounted for 62.78% of the overall …

SOUTH AFRICAN ONLINE VISITOR DATA: MAY 2016

The Monthly Measurement with IABSA for May 2016 is now out. The latest Effective Measure statistics show who South Africa’s Internet users are, and how they get online. The IAB SA and Effective Measure online visitor statistics for May 2016 shows 39 million unique browsers. Mobile visits accounted for 61.1% of the overall figure for page views. The infographic below …

SOUTH AFRICAN ONLINE VISITOR DATA: APRIL 2016

What are South Africans looking at online? Monthly Measurement with IABSA for April 2016 is now out. The latest Effective Measure statistics show who South Africa’s Internet users are, and how they get online. The IAB SA and Effective Measure online visitor statistics for April 2016 show that 37 million unique browsers – a daily average of 3.8 million unique …

SOUTH AFRICAN ONLINE VISITOR DATA: MARCH 2016

What are South Africans looking at online? Monthly Measurement with IABSA for March 2016 is now out. The latest Effective Measure statistics show who South Africa’s Internet users are, and how they get online. The IAB SA and Effective Measure online visitor statistics for March 2016 show that 39.6-million unique browsers – a daily average of 3.9-million unique browsers – were …

SOUTH AFRICAN ONLINE VISITOR DATA: FEBRUARY 2016

The latest Effective Measure statistics show who South Africa’s Internet users are, and how they get online. Effective Measure has released its latest demographics report, which shows that most local Internet users access the net every day. Effective Measure is the official traffic measurement partner of the IAB South Africa, and provides accurate traffic and demographics statistics for SA’s top …

INFOGRAPHIC: THE ONLINE BEHAVIOUR OF WOMEN IN SOUTH AFRICA

The IAB SA and Effective Measure have collaborated to study the online behaviour of women in South Africa. The results are presented in an infographic. If you’d like us to present this to you along with our other research please contact us Click here to view and save a larger version of the infographic. Article from IABSA For further insights, …

The SpaceStation explores digital advertising to travellers

The IAB South Africa and Effective Measure have been conducting polls on various online sectors in South Africa, with their most recent survey being about holidays and travel. The SpaceStation have added research from other data sources to further reveal insights into the South African holidaymaker. 64% of holidaymakers surveyed browse holiday destinations or book online. 80% of these individuals …

SOUTH AFRICAN ONLINE VISITOR DATA: MARCH 2015

  The IAB SA and Effective Measure online visitor statistics for March 2015 show that 37.3-million unique browsers – of whom 30.2% were between 20 and 29 years old – were responsible for more than 1.07-billion page views on South African websites. Mobile visits accounted for 39.5% of the overall figure for page views, while about 26% of browsers were from Johannesburg and roughly …