programmatic page takeovers

The Spacestation – First African publisher to offer programmatic page takeovers

The SpaceStation is the first publisher in Africa to offer page takeovers and transitional ads (between the page ads) programmatically. “We approached DoubleClick a few months ago to discuss how we can make our page takeovers available programmatically; and when they began testing Programmatic Guaranteed with Custom Creatives, The SpaceStation became one of their selected global test partners,” says Farah …

Top South African websites - Oct 2017

TOP SOUTH AFRICAN WEBSITES – OCTOBER 2017

Effective Measure has released its website traffic statistics for October 2017, which show that News24 is the most popular website in South Africa. Effective Measure is the official traffic measurement partner of the IAB South Africa and provides accurate traffic and demographics statistics for SA’s top websites. News24 attracted 6.4 million unique South African browsers last month, edging out Gumtree …

Top South African websites - Sept 2017

TOP SOUTH AFRICAN WEBSITES – SEPTEMBER 2017

Effective Measure has released its website traffic statistics for September 2017, which show that News24 is the most popular website in South Africa. Effective Measure is the official traffic measurement partner of the IAB South Africa and provides accurate traffic and demographics statistics for SA’s top websites. News24 attracted 5.7 million unique South African browsers last month, edging out Gumtree …

Insights into a digital future at The SpaceStation’s 2017 Digital Salt

“South Africa’s digital industry is a highly innovative space, full of opportunities and challenges and as industry leaders in digital media we are often at the coalface,” says Gustav Goosen, Head of The SpaceStation. “Events like Digital Salt are a vital tool for digital players to get together and unpack the ups and the downs as a collective. We are …

Digital Salt - Tech Trends

A consumer-centric approach in the digital world

While technology can be daunting, brands need to keep up with it and the potential it offers to remain at the forefront of customer service. This was the underlying theme of all the speakers at The SpaceStation’s Digital SALT conference, held last week. The SpaceStation offered some great insights to kick off the conference. “Technology works at its best when …

Amnet Synergy, industry first partnership with The SpaceStation and Amnet

In a South African digital media first, Amnet, the programmatic experts for Dentsu Aegis Network, and digital media owner The SpaceStation have formed an innovative partnership to drive increased efficiencies, effectiveness and efficacy in their programmatic buying relationship to benefit the Amnet client set. Speaking on the partnership Jaco Lintvelt, Managing Director of Amnet Sub Saharan Africa and iProspect South Africa, said, “The name …

TOP SOUTH AFRICAN WEBSITES – AUGUST 2017

Effective Measure has released its website traffic statistics for August 2017, which show there are 27 IAB SA-affiliated websites which attracted over 1 million unique South African browsers in August. Effective Measure is the official traffic measurement partner of the IAB South Africa and provides accurate traffic and demographics statistics for SA’s top websites. According to the statistics, News24 is the largest South …

TOP SOUTH AFRICAN WEBSITES – JULY 2017

  Effective Measure has released its website traffic statistics for July 2017, which show that News24 is the largest website in South Africa – with 5.32 million unique local browsers. Effective Measure is the official traffic measurement partner of the IAB South Africa and provides accurate traffic and demographics statistics for SA’s top websites. Gumtree ranked second with 5.29 million local browsers, followed …